Building joint―venture company+Cooperating on topic planning and creating books.docVIP

Building joint―venture company+Cooperating on topic planning and creating booksThe rightsrights dealings of children’s books has always been active. In recent years， the types of children’s books introduced are very abundant， and the amount of children’s books exported also increases significantly. Moreover， the range of target countries to which books are exported has expanded from Southeast countries to some European and American countries that are powerful in publishing. Seeing from cooperation ways， the cooperation of domestic and foreign publishing houses is not just simple rights buying and selling. Many new cooperation ways come forth. For example， domestic and foreign publishing houses establish joint venture companies， instead of cooperating in just several projects， to fulfill the fusion of capital； domestic and foreign publishing houses jointly scheme the topics that suit for the markets of both countries or international market， and publish versions of multiple languages to bring them to the global market； domestic publishing houses solicit contributions from all over the world and writers and illustrators at home and abroad take charge creating books， so as to bring books to the global market； extend rights export to increase the export quantity of concrete books， which is to say domestic and foreign publishing houses， after the rights export being agreed， cooperate in printing to directly sell the printed books of foreign language to foreign tradesmen.In the aspect of rights introduction， problems in introduced books such as the poor quality in content and inferior editing level still exist. Few years ago， some domestic non-children publishing houses and private companies blindly imitated children publishing house to introduce a large number of foreign children’s books， which leaded to the intermingling of books with good and bad quality and unsatisfactory editing level. In recent years， such situation is gradually improved， but still exists. Nowadays，