开办培训机构流的可行性分析.doc

The Feasibility Study of The Project Ⅰ Introduction In order to explore the feasibility of opening a Training Center in Qibiao community, we did this survey to get some information about it. Ⅱ The purpose of the survey ⑴ To know the basic information of our customers; ⑵ To have an idea of the customers’ consumption concept; ⑶ To get some information of our competitors; ⑷ To predict the potential market; ⑸To make a budget and know the risks of the project Ⅲ The object of the survey Parents in Qibiao community Ⅳ Content and result of the survey 1、parents’ support rating on training center for their children 50% people support their children to join in Training Center, and 42% people are not sure. A large part of the people support training center. 2、students’ lever of education There are 74% children in the kindergarten and primary school, so our target people are mainly for them. So we will do the English enlightment for young children and primary English. 3、The lessons that parents want their children to learn 46%parents want their children to learn English, so our main class is English, at the same time we will open some art lessons . From the questioners we can also know that (1) 52% parents are willing to accept the price from 1000yuan to 3000yuan a year. So we can make a general appropriate price standard to attract parents to sign up. Most of parents are concerned on the fee scale、convenient transportation、hardware facilities、institution credibility、service quality、teacher resource and great teaching environment. That’s indicates parents have a longing and concerned heart about a brilliant Training school’s come. In the light of the survey findings, we have summed up some suggestions of parents. First, the school must be near and convenient to their home; Second, parents think the teaching effect is the most important thing; Third ,the school should try their best to promote students’ interest in English; Fourth, the