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Blue Focus 一、company profile Found time :1996 Companies listed on time:2010.2.26 Main operations and services include： 1、Digital Marketing 2、PR 3、Advertisement 4、International Business 5、Activity Companys main operations and services include: public relations strategy consulting, public communication, media relations, crisis management, investor relations, corporate image management, event management. Business areas covering IT, telecommunications, finance, healthcare, FMCG, consumer durables (cars, appliances), government and non-profit groups。 M A events Phluency had acquired the remaining equity interest by Blue Focus. Equity: 49% of Phluency Acquisition price :140 million yuan. After the acquisition, Blue Focus will hold 100% equity interest of Phluency. ? Shareholder? Pre-acquisition equity ratio（%） ? ?Changes of equity（%） ? ?After the acquisition （%） ? ? ? ?51% ? ?49% ? ?100%? ?Cong Yuan Bing ? ?44% ? ?-44% ? ?--? ?IT Ltd in Nan TONG ?5% ? ?-5% ? ?--? ?Total ?100.00% ? ?-- ? ?100.00% Comment:（评价收购事件） Achieve the companys strategic objectives, improve service quantity. 2.Acquire the high of quality assets, enhance business scale and profitability. 3.Synergy Effects generated from the listed company and the acquired company. 4.Improving the overall strength of the company and make the profit achieved maximize. Feasibility Analysis of M A：(可行性分析 Strategic Analysis of the blue Focus: Growth Diversified growth strategy M A strategy Principle: 1.Each brand independently , 2The company has a particular industry or service sectors。 3.M A team to keep the Blue Focus like temperament 4The best growth in the 15-20% per year for M A team 5.Digital marketing and overseas M A targets: 1. PR firm Media Group 2. Revenue on the scale 3. Market valu