邹老师作文poins邹老师作文points.docVIP

写作三要素： People: Staff, Customers, Suppliers, Colleagues, Team members, Subordinates, line manager, sales directors, shareholders, rivals competitors, retailer, distributors, maintenance engineers, consultants Money: cash flow problem, budget, bonus, dividend, compensation, remuneration, outlay, running costs, overheads, rent, profits, operating profits, perks, allowance, subsidy, incentives, commission, retirement pension scheme, expenses Resources: assets (tangible and intangible), facilities, customer base, expertise, brand power, corporate image 1、员工与客户 2、好处与坏处 Undermine competition, downsizing / freezing salaries *Failure to retain key personnel would be a handicap to the possibility of reversing the falling trend. 3、竞争与合作 4、技术与环境 Set up a website, have the website up and running so that… Benefits enhance corporate image offer a fast and convenient source of information about the company its products an services a cost-effective way of promotion *streamline communication both in the organization and with the customers and suppliers *As globalization gathers pace, it is essential for our company to invest heavily in developing innovative products that can compete effectively in the overseas market. Otherwise, we will soon be the target of a takeover. *Under the shadow of the global economic recession and Euro zone debt crisis, the expert volume is unlikely to recover in the near future. Therefore, it’s suggested that we focus our resources on the domestic market which is perceived as a money engine by many multinationals. 5、变化与未来 In spite of the steady rise in the profits in the first half of the year, our company is currently experiencing a hard time with the falling profits and high staff turnover rate. Falling sales: *pattern: present a downward trend *reason: lower-priced products, copycat product, rival, de-motivation, customer dissatisfaction, product quality, brand awareness, brand image, decreasing brand loyalty, price competition *solution: discount