m a c h i n e r e a d a b l e s e c u r i t y（m c h i n e r e d b l e s e c u r t y）.docVIP

MACHINE READABLE SECURITY FOR PHARMACEUTICALS TSSI Rutland House Hargreaves Road Groundwell Industrial Estate Swindon SN25 5AZ MACHINE READABLE SECURITY FOR PHARMACEUTICALS Executive Summary Recent developments in the availability of high quality and low cost digital scanners and printers has put the traditional approaches to protecting brands against counterfeit and fraud under threat. Visual recognition is an essential part of a brand identity but can no longer be relied on as a means of preventing counterfeit. Todays environment of legislative and social pressures