ISMT 200g (Feb 6, 2007 Lecture) “The Art of War” in Bus.pptVIP

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ISMT 200g (Feb 6, 2007 Lecture) “The Art of War” in Bus.ppt

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ISMT 200g (Feb 6, 2007 Lecture) “The Art of War” in Bus.ppt

ISMT 200g (Feb 6, 2007 Lecture): “The Art of War” in Business Dr. Theodore H. K. Clark Associate Professor and Academic Director of MSc in IS Management The Hong Kong University of Science Technology and Adjunct Associate Professor of Operations Information Management (Information Economics and Strategy Group) 1998 – 2001 The Wharton School of the University of Pennsylvania and Baker Scholar with Highest Honors, MBA program and Doctorate in Business Harvard Graduate School of Business Strategy in War and Business Strategy has its grounding or foundation in War War as a means of achieving “success” is older than business as a international competitive battleground Land and “ownership” of people = old form of wealth Modern economy has different measures of success, with land and property no long primary wealth drivers Goal of Strategy is to WIN (Gain Advantage) Some of the Rules of Ancient Warfare STILL APPLY Foundation of Strategy: Sun Tzu, The Art of War Oldest CLASSIC work on Military Strategy The Art of War: Five Basic Principles Moral Cause (Vision / Loyalty / Shared Values) Climatic Conditions (Weather / Seasons) Terrestrial Conditions (Distance / Terrain) Generalship of Commanders (Leadership) Organization and Discipline (Structure / Order) How do each of these apply to business today? Quotes from Sun Tzu “One should follow that which is the most profitable” (why does profit matter in war?) “He should also be prepared to deal with all emergencies and to modify plans to suit the requirements of changing circumstances with the objective of obtaining the best results” (how is this similar or different from business?) “War is primarily a game of deception” (why?) “When one is capable, he must feign imcapable.” “… avoid strength and attack weakness.” “Careful planning will lead to victory.” Sun Tsu on Planning War involves large movements of troops and resources over long distances Supply chain management and logistics are critical When victory is delayed, figh