Lecture I.pptVIP

Lecture I Guidelines for Case Write-ups and Final Projects General Guidelines for the Case Write-up Executive Summary (limit it to one page) Background Analysis Industry Analysis / Global Competitive Environment Company’s Administrative Heritage / SWOT Analysis Issue(s) – Problem Statement Decision Alternatives Recommendation Implementation (Font size –12, double-spaced, 15 page limit, excluding appendices Some notes on Implementations ·???????Action plans and short-term objectives ·??????? Evaluation and Control (1 page) ·??????? Performance measurements (critical success factors) ·??????? Update (if identifiable company) Group Case Evaluation Oral Presentation (60 points) Coordination Issue(s) Presentation Monitoring of the Class Discussion Written Report (100 points) Organization / Structure Research Analysis Proposed Resolution MBA 270 Projects - 1 Choose a company – Intel, Motorola, Toyota,Yahoo,Google..(subject to instructor’s approval) Part I. - History/Background Internationalization ( basic data) International Expansion Strategies ( see Lec.#2 – slides 18 and 19) Core Competency ( may have evolved over time) MBA 270 Projects - 2 Part II Analysis (then and now) Essential points to be covered Strategic orientation/mentality/administrative heritage Company’s structure of its international operations/organizational configuration Control and coordination (HQ-Subsidiaries relationships, control approach, mechanisms of coordination and control) Evaluation and Update Final Project Evaluation Oral Presentation Coordination Presentation Monitoring of Class Discussions Written Report Organization/Structure Research Analysis Sample Midterm essays from the past  ( 3 slides – 1) DFIs from developed nations have been shifting among different markets in recent years. Analyze this phenomenon from (1) the driving forces, limitations, and countervailing forces of MNCs’ globalization, and (2) the changing intern