UnitCCElectronicCommerce.pptVIP

Unit 5 C2C Electronic Commerce The Key to Exercises: Reading comprehension 2 (1) Consumer-to-consumer electronic commerce (C2C EC) refers to a kind of electronic commerce in which both the buyer and the seller are individuals, not businesses. (2) It means the highest qualified bid wins the item at the end of the predetermined period. The Key to Exercises: Reading comprehension 2 (3) Internet-based classified ads have several advantages over newspaper classified ads. They offer an international, rather than a local, audience. This greatly increases the supply of goods and services available and the number of potential buyers. To help visitors narrow the search for a particular item, on some sites search engines can be used. In addition, Internet-based classified ads often can be placed for free by private parties, can be edited or modified easily, and in many cases can display photos of the products offered for sale. The Key to Exercises: Translation 1 (1) C2C电子商务在互联网上有多种形式，最典型和知名的C2C电子商务形式是拍卖。 (2) 除了拍卖之外，其它C2C电子商务形式包括分类广告、个人服务、支持服务。 (3) 卖方发布商品时要支付固定数额或最终销售额一定百分比的费用。 (4) 买方直接向卖方支付货款和运费。 (5) 这就使广告中提供的商品和服务以及潜在买家的数量大大增加。 The Key to Exercises: Reading Material 1. C 2. D 3. A 4. D 5. C * * ? Warm-up ? Background Information ? Word Study Text Analysis ? Exercises Warm-up Read the categories of in the book, compare them with the categories in the Warm-up parts of Unit 3 and Unit 4, and try to find out the differences. Background Information 中国网络基础设施的不断改善和Internet应用的日益普及，为C2C电子商务的发展提供了巨大的潜在市场。C2C电子商务实际上已经成为网络产业的一个重要组成部分，未来的发展将从实物交易转向文化、 生活、娱乐和各种 咨询服务上来，为 网络产业的发展不 断增添新的活力。 著名的C2C网站有： (1) eBay() 全球最著名的C2C网站，1995年创立于美国。 Background Information (2)淘宝() 我国著名的C2C网站，2003年由阿里巴巴公司投资创立。 Background Information (3)易趣：我国著名的C2C网站，创立于1999年，2003年被美国的eBay收购后更名为eBay易趣，2006年eBay与TOM在线成立新易趣。 Background Information (4)拍拍网() 2005年由腾讯公司投资创立，最大的优势是依托于腾讯QQ的庞大用户群。 Background Information Text Analysis Categories of C2C Electronic Commerce C