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第二届黑龙江省高教社杯商务英语
第二届黑龙江省“高教社杯”商务英语
系列大赛——案例分析大赛
案例分析报告
案例编号:____________________________
团队名称:_____________________________
所在院校:_____________________________
Abstract:
Executive Summary
Statement of the Problem
Causes of the Problem
Soluting and Its Implementation
Justifications
References
FORMAT FOR WRITTEN CASE ANALYSIS
Required Sections Guidelines I. Executive Summary This action should present a brief listing of the key facts. II. Statement of the Problem This section should present a brief treatment of the major problem or problems. It should include a concise statement of the major problem or problems you see in the case. Remember, the more problems you identify, the more solutions are likely to be necessary or the more complex a given solution is likely to be. III. Causes of the Problem This section should provide a detailed analysis of the causes of the problem(s) you identified in Section 11. A major objective is to illustrate clearly how you are using course concepts to better understand the causes of the problem. Show that you are applying course material!!! An example of application is: According to Maslows hierarchy of needs, a satisfied need does not motivate an individual. Sams need for security is apparently satisfied as is evidenced by his comments to Dale when he says . . . Therefore, the current attempts to motivate Sam are not directed at the right needs level. IV. Soluting and Its implementations This section should outline your recommended solution to the problem(s). The solution should be specific stating what should be done, by whom, with whom, and in what sequence. In short, it will include not only what should be done but how it should be done.
V. Justifications This section of your analysis should, using course concepts, tell why your solution and implementation will work. A major objective of this section is to show clearly how you are applyin
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