Northeast Grain Producers Guide东北粮食生产指南.pptVIP

The Farmers Grain Marketing Guide Carl L. German, Extension Marketing Specialist, University of Delaware – in cooperation with – Dr. Art Barnaby, Extension Farm Management Specialist, Kansas State University Linda Smith, Managing Editor, Top Producer, Farm Journal Project Background Grain producers in the northeast United States face a unique set of everyday business decisions involving price and yield risk. As marketers, they are constantly looking for ways to improve marketing skills. Marketing decisions can have a significant impact on the bottom line. Need for Project Project Objectives To develop a practical, self-help risk management guidebook for Northeast grain farmers, extension agents and specialists. To distribute the guidebook via the World Wide Web and on CD. To develop an agenda for a risk management workshop on grain marketing and crop insurance that can be offered throughout the Northeast. Project Concept An electronic, innovative course designed to provide farmers with an understanding of the tools needed to improve their marketing skills. The emphasis is on price-risk-reducing marketing alternatives. Other speculative alternatives are mentioned where appropriate. Getting information to producers in a timely and useful manner. Project Format Market Planning Cash Market Alternatives Basis: The Economics of Where and When Options on Agricultural Futures Hedging in the Futures Market Crop Insurance On-line Resources Each Unit is designed to be Interactive! The Units Each unit is designed to be interactive, in terms of being user-friendly and in presentation of the material. Interactive learning has been shown to result in better understanding and recall than classroom/lecture teaching. Units consist of subject matter information, examples, exercises, and a test your understanding quiz presented at the end of each unit. Project Advantages Visibility – currently has 90,000 (+) registered viewers. Having the guide available on the Web allows indi