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Converting Data Into Profit Cresco is a business analytics company that uses agricultural production data to increase the profitability of crop enterprises by delivering unbiased information, technical recommendations based on in-field validation, and risk mitigation tools What is business analytics? The use of data, combined with advanced modeling and computations to identify and capture value Why now? Available data is exploding … Precision Agriculture plus Analytics is a Rapidly Growing Industry Currently at ~$1B and expected to grow 10% annually Global food demand drives the need for yield gains Environmental concerns increase fertilizer regulations Increasing decision complexity and risk requires analytical tools Increasing grower sophistication drives the desire for an unbiased tool There is no national leader in the ag analytics industry Basic precision ag tools are currently utilized on ~40% - 50% of US acreage Analytics require substantial amounts of data from growers Growers only give data to their trusted advisors Growers view product manufacturers entering the analytics space as biased and therefore untrustworthy Ag analytics can increase growers’ revenues by $30+ per acre Employ a brand neutral approach to agricultural inputs Deliver products to growers through trusted advisors Innovate (and disrupt) with technology originating outside the industry Gather data accurately and passively Deliver value to farmers and be willing to measure the results. How To Be Successful in Precision Agriculture Unbiased Reporting of Results Corn yields sorted by Community Average Yield Corn yields sorted by Community Total Acres Historic Test Case: Cresco Platform Overview Over 1,000 total users with 396 grower users Over 5,000 growers in the system Over 8 million boundary acres across 15 states 90,000 fields with detailed soil test information over approximately 3.6 million acres 3 million acres aggregated for input and planting decision support since 2012  Agno