第4单元管理信息系统.pptVIP

Chapter 4 The Digital Firm: Electronic Business and Electronic Commerce Learning Objectives: Analyze how Internet technology has changed value propositions and business models Define electronic commerce and describe how it has changed consumer retailing and business-to-business transactions Compare the principal payment systems for electronic commerce Learning Objectives: Evaluate the role of Internet technology in facilitating management and coordination of internal and interorganizational business processes Assess the challenges posed by electronic business and electronic commerce and management solutions Chapter 4 The Digital Firm: Electronic Business and Electronic Commerce 4.1 Electronic Business, Electronic Commerce, and the Emerging Digital Firm 4.2 Electronic commerce 4.3 Electronic Business and the Digital Firm 4.4 Management Opportunities, Challenges, and Solutions Electronic Business, Electronic Commerce, and the Emerging Digital Firm Internet Technology and the Digital Firm New Business Models and Value Propositions Discussion: Internet Benefits to Organization Internet Benefits to Organization Connectivity and global reach Reduced communication costs Lower transaction costs Reduced agency costs Interactivity, flexibility, and customization Accelerated distribution of knowledge Internet Technology and the Digital Firm (P114) Become the infrastructure for EC Directly communicate between trading partners Available 24 hours a day Replace existing distribution channels or extend Reduce transaction costs New Business Models and Value Propositions Business Model: (P115) Describes how the enterprise produces, delivers and sells a product or service Shows how the enterprise delivers value and creates wealth The Changing Economies of Information (P116-117) Information asymmetry: One party in a transaction has more information than the other. The Internet decreases information asymmetry. Increases richness: The Internet increases the depth, detail, and sco