雪娜·易嘉：选择的艺术SheenaIyengarontheartofchoosing).docVIP

关于这场演讲雪娜·易嘉致力于研究人类如何做出选择—以及后续感受。在TED的讲台上，她举例畅谈不同的选择，从琐碎的（可口可乐与百事可乐）到重大的。她突破性的研究成果帮我们揭示了有关抉择的种种惊人观念。About this talkSheena Iyengar studies how we make choices -- and how we feel about the choices we make. At TEDGlobal, she talks about both trivial choices (Coke v. Pepsi) and profound ones, and shares her groundbreaking research that has uncovered some surprising attitudes about our decisions.关于雪娜·易嘉雪娜·易嘉研究人类如何做出选择（以及人类何以自信能做出对的选择）。About Sheena IyengarSheena Iyengar studies how people choose (and what makes us think were good at it).演讲稿今天我将带领大家畅游世界18分钟。我的研究所设在美国，不过让我们从地球的另一端，日