论信息系统对企业战略及竞争优势的作用.doc

PAGE  毕 业 论 文（设 计） 中文题目：论信息系统对企业战略和竞争优势的作用 外文题目： The Roles of Information Systems In Enterprise Strategy And The Competitive Advantage 学 号： 姓 名： 年 级： 专 业：信息管理与信息系统 系 别：信息管理系 指导教师： 完成日期：  南开大学滨海学院信息管理系毕业论文  PAGE 3 基于文语转换的自动识谱、汉语唱歌软件的设计与实现 文语转换技术介绍 -  PAGE 3 - 摘 要 随着社会的发展，行业竞争日趋激烈，如何提高工作效率、降低管理成本、提高服务水平和企业的竞争能力，是每一个企业管理者最为关注的问题。越来越多的管理者认为实行计算机科学化管理是解决这一问题。以管理技术和计算机技术为基础的管理信息系统已经被应用到中国工业企业的经营生产活动中。因此，我们有必要全面探讨现代管理信息系统在市场经济竞争中的战略地位和目标以及它对企业战略和竞争优势产生的深刻的影响。 本文从信息系统对企业生产与运作影响的等方面入手，分别从企业战略和竞争优势这二个层面来探讨信息系统是如何影响企业的战略和竞争优势的。 关键词：管理信息系统；企业战略；竞争优势；信息化  Abstract Along with societys development, the profession competition is day by day intense, how to raise the working efficiency, to reduce the managed cost, the enhancement service level and enterprises competitive ability, is each enterprise superintendent most matter of concern. More and more superintendents thought that implements the computer scientific style management solves this problem. Take the managerial technique and the computer technology were already applied as the foundation management information system in China Industrial enterprises management production activity. Therefore, we have the necessity comprehensive discussion modern management information systems in market economy competition strategic position and the goal, as well as it the profound influence which produces to the enterprise strategy and the competitive advantage. this article from the information system to the enterprise production and the operation influence and so on aspects obtains, how respectively discusses the information system from the enterprise strategy and competitive advantage these two stratification planes is to affect enterprises strategy and the competitive advantage Key words： management information systems; Enterprise strategy; competitive advantage; Informationization 目 录