Bolan full integration effect of sunscreen products in 2001 to promote documentary.doc

 PAGE \* MERGEFORMAT 13 ‘Bolan’ full integration effect of sunscreen products in 2001 to promote documentary Bolan is a C-BONS Group, to enter the mass of a young brand skin-care products, from the most senior-BONS - Li-hua-BONS brand evolved from the red series, brand positioning as ‘skin conservation experts’. Bolan delivered the early stages of doing a time when silk treasures SLEK brand popular in the land of China, when the group established by the ‘five arrows shot’ (SLEK, the United States Tao, Kit Ting, Kitty, Bolan, Li-hua-BONS) of marketing strategy, Bolan once been very concerned about the group from top to bottom. In early 2000 the summer of Shijiazhuang in Hebei training will be held at Bolan brand mobilized BONS all branch offices, liaison offices, general manager, manager, principal, responsible persons of the brand, established Bolan ‘image of the counter SLEK model’ terminal promotion model, once created in the northern part of the mall for one week sales of not less than 5,000 yuan / day records. We are here today not to promote the model of this terminal to make any comment on the feasibility of, let’s talk about another one pairs of far-reaching things -2,001 Bolan, Bolan to promote the integration of the whole model of effective sun protection. To find a really suitable for Bolan terminal extension mode C-BONS Group is a marketing-oriented enterprises, the construction and right channel input from a lot of work, self-based, wholesale, distribution, supplemented by the marketing model won the esteem and envy of the industry, SLEK to the success large extent is dependent on this pattern. In such a large company background, Bolan also been greatly affected, such as the training camp in 2000, Shijiazhuang brand will smooth opening. However, as the manufacturers of the C-BONS terminal mode awareness and to emulate, end the war in the more fuel the more prosperous, and finally the end of 2000 to reach extreme - Procter amp;amp; Gamble entered