Look smell and asked cut Pharmaceutical Marketing Call of Duty Terminal.docVIP

 PAGE \* MERGEFORMAT 11 ‘Look smell and asked cut’ Pharmaceutical Marketing Call of Duty Terminal Pharmaceutical Marketing ‘run-off terminal’ industry have reached a consensus. But decided to ‘run-off terminal’ borderline, I’m afraid it with consumers face to face sales terminals, such as pharmacy sales, promoters, service centers and hospital consultants and medical practitioners. How can marketers make the terminal at all ‘extraordinary skill and distinguished itself in’ grasp of these key personnel would need some special skills in. The following are commonly used in the terminal marketers ‘look, smell, and asked, cut’ four-step chain progressive sales law in practice, indeed a more effective, and share. The first step, ‘to determine the purchasing power of hope’ * To those who? For inquiries or to come with us paid much attention to similar types of people, at least think they are our potential or prospective customers. From the visitor’s eyes, the posture, tone, tone, pace, clothing, as well as a means of transport visitors can at least determine some basic information such as occupation (officer, engineering, agriculture, business, science, the role of soldiers, etc.), Ji Er may be predictable, the economic conditions of the person being interviewed is the level of spending power. At the same time, visitors can also analyze the purchase of emotional stability, or whether impulsive. All of these observations the result of any of our sales process in the next step will be a subtle guide. We will be based on different identities, different personalities, different economic levels of the visitors ‘develop’ the corresponding sales guidance, if we had an accurate grasp of the visitors to the sales success may be essential to reach 50%! The second step, ‘Wen’ determine purchasing motivation When we determine the basic visitor’s identity, character and spending power, the next step is mainly from the visitor’s mouth to get more information to further improv