Small fish strategy Netac from small to big.docVIP

 PAGE \* MERGEFORMAT 12 ‘Small fish’ strategy Netac from small to big Everything is ready, waiting for ‘channel’ Netac Technology Co., Ltd. was established in May 1999, the company opened when the only two people that, with the entrepreneurial passion and filled with a solid professional background, Frank Deng and Cheng Xiaohua successfully developed the world’s first a flash drive -- Netac USB flash drives. After just five years of development, Netac from the first two people have to grow into a team of nearly 400 people in 2002 turnover of 2.5 billion yuan in 2003, the company’s turnover has increased greatly in recent 500 million yuan, its market share exceeded 50%. Netac has created a new industry, but also rewriting the history of the floppy disk drive. Netac become one of the few local IT company with independent intellectual property rights one of the enterprises. In those early days, because the entrepreneur does not have strong capital strength, the product successfully developed, it is hoped, through technical means shares to raise funds for mass production. In the search for investment when the founders of Netac in one hand and holding a sample and a business plan around to look for investors, at home and abroad to find a total of more than 300, but thwarted at every turn. After many ups and downs, finally found a Singapore chip companies, the investment amount of 300 million yuan. With the first tranche of investment, the company can be operational. Soon, the company began small batch production of the. Enterprises to find funding, and began mass production after once and for all whether you can do? The answer the answer is no: apparently not! Enterprise is the key to success will depend on the market or not to accept their own products, for a ground-breaking products, products to sell is the key. Netac For example, in the early start because of his self-built sales channels which do not have but to use agents in the form of sales network set up