2009 must know the nine marketing trends.docVIP

 PAGE \* MERGEFORMAT 8 2009 must know the nine marketing trends Things are hard to predict, in particular predict the future. Fortunately, loyalty and participation in consideration of these two indicators, will allow marketers insight into the minds of consumers are thinking, more importantly, you can predict in the real business world, consumers will be taken to What kind of action, whether in product choice or in the attitude towards the brand. If these indicators help marketers, marketing can be seen as a crystal ball to predict the future of the loyalty and participation versions - or a brand marketing early warning system. If these indicators properly configured, usually prior to the occurrence of major changes in the market for 12 or 18 months, and in focus groups carried out the investigation or prior to the traditional market research, we can measure the orientation of the values of future consumption, speed and strength. The following is a 2009 brand marketing activities in a direct impact on the success of the nine major trends: 1. The price is essential. As the financial pressures and lack of confidence in the economy, consumer spending will continue to behave very conservative. But no matter how much consumer income, regardless of their disposable income how much they still want to be considered as ‘smart shopper’. In 2009, this title is not so much with the financial sense of the self-image related to a more appropriate to say that the need for an economic sense. Present, especially in terms of economic indicators, consumers prior to the establishment of financial and retail institutions to reduce the level of confidence and the increase in degree of suspicion, but also to make it all worse. The sharp economic downturn would not provide a meaningful brand differentiation, or can cause resonance of values, of course, with lower, lower and lowest prices than the brand. 2. Differentiation, meaning and value-added even more important. Marketers will