2010 condiment business opportunities.docVIP

 PAGE \* MERGEFORMAT 11 2010 condiment business opportunities First, the condiment industry status: In 2009, because of the financial crisis, many domestic industries are subject to different extents. However, the food industry is different, still maintain a rapid growth. Condiment in the food industry in this sub-sector also maintained a quick growth. It is not entirely statistics, industry scale has reached 150 billion. Chinese condiment market after several years of structural adjustment and domestic and international capital integration, has grown from a relatively backward industry, transition to market discipline, and fierce competition of the “sunrise” industries. With the escalating consumption, seasoning to show gentrification trend, high-grade spices in the further expansion of market capacity, market share of branded products to further improve. the next few years, seasoning products towards diversification, combined convenience, nutrition care of the other direction. Many in the industry believe that the Chinese condiment market area of #8203;#8203;fast moving consumer goods in China will be the last piece of virgin land to be reclaimed. Second, the condiment industry business opportunities The new structure will evolve. Previous years, foreign-funded enterprises to enter the Chinese condiment market, China has undergone several rounds of condiment market integration. Gradually formed in each sub-category to foreign brands based enterprises. Such as: soy sauce : Singapore Fuda food flavor things up, Heinz, Ajinomoto, Japan, Kikkoman, Unilever, Kellogg, etc. Chicken: Unilever, Kellogg, Nestle, Mrs. Le, sauces: Hong Kong, Lee Kum Kee, Unilever (house music, who buy the sauce: Nestle Maggi, MSG: Ajinomoto and so on. However, the condiment industry consolidation is not finished, although the future of China’s condiment market will not necessarily like the Chinese home appliance, China the formation of the beer market as several giant industrial