A bloated rabbit is not Camel.docVIP

 PAGE \* MERGEFORMAT 4 A bloated ‘rabbit’ is not ‘Camel’ Hall of marketing, is the decisive end of the Fuji ceramic brand magic weapon, as market competition intensifies, the ceramics exhibition brands in the terminal input is also growing - Gallery growing, more and more luxurious decoration . Heard that a certain antique tiles in Chengdu, a super-brand, operating hypermarkets, the other brands are also inspired by the design, expansion, renovation, everything is crazy follow-up, it seems bigger exhibition hall after the companies will be able to become strong. In short, these dealers gnaw it? Exhibition hall to see so much of the business, I could not help think of the well-known marketing experts long road full of camel and rabbit theory, Lu’s view that the big foreign enterprises are camels, a large body, because there are two hump stored energy, so a few days not eat or drink can also stay the course; while domestic enterprises are rabbits, build a small, flexible, and so fast, quick turn around is also seen in the wrong direction to change. Foreign management theories are aimed at the development of a camel-type enterprises with foreign theories to guide Chinese enterprises, like the camel with the management approach to manage rabbits, not only the advantages of rabbits will be restricted, and even let the rabbit die of hunger. Lu’s is from a management point of view expounded this theory, but in the exhibition in Chengdu war situation, I think that the perspective of marketing theory expounded camel rabbit may be more in line with the actual situation. Our dealers are mostly self-made, long-term behavior has formed its own unique operational and management style, like a little rabbit, are used to speculative market, where there is grass where to run, although to do engineering, and retail bitter tired, but because their operating costs low, so it is quite nourishing meals. But now, the rabbit saw the camel has a huge body, they think they get big, af