Behind the Junta- county and township market rosy.docVIP

 PAGE \* MERGEFORMAT 8 Behind the Junta: county and township market rosy Introduction Jiangxi Runtian Beverage Co., Ltd. is a company dedicated to the production and operation of natural beverages and foodstuffs Sino-foreign joint venture, headquartered in the historic city of Gan River Sea - Nanchang, Jiangxi. Green concept of enterprise advocate ‘return to nature, health concerns, and strive to build the Junta health, safety and brand image, has a very good reputation among consumers. Junta pursuit of innovation, advocating pragmatic, relying on domestic resources advantages, the use of international modern and state-of-the-art beverage processing technology, the company owns several production bases in the country, using the international advanced modern beverage processing technology, production and sales of mineral water, natural water, pure water, fruit juice, tea drinks, protein drinks, carbonated drinks, flavored drinks, cereal beverages, canned Babao ten series of more than 50 items. Covering more than 20 provinces and cities, in particular, has deep roots in the county and township markets, covering more than 70% of the county-level market. In the early days, the successful operation of the county and township market, is a major feature of Junta in market development, the Junta was the basis of steady and fast development. September 2007, with the joining of the Asian SAIF fund, the Junta in brand building, channel development, institutionalization of management, team building and other aspects of the introduction of new business management model to promote the Junta to the world-class enterprise. first-class brands to enter. In January 2010, the United longitudinal iT signed a cooperation agreement with the Junta, Jiangxi Province, visited the market and marketing diagnosis, for the core product of the Junta how the bursting of the county and township market, the project team focus on the subject of breaking. County and township market