Brand image of the user control and management of the Road.docVIP

 PAGE \* MERGEFORMAT 8 Brand image of the user control and management of the Road When wearing a Nike Xifeng openly explain to the fans, the World Cup, when Satsuki nausea on the way to eat Oreo cookies, when the brand was a large-scale use of the negative group and widely exposed, do you think of this target consumer and users may cause the dislocation of the image of the brand no longer in place? author Wenwu Zhao remind brands: to clean up your brand for the time portal. User groups to find the reference image Bear Brand brand management model and is still an important reference.