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China’s TV shopping bad publicity
Pace of development of China’s TV shopping, Fast Like a rocket launch; development trend, like the Pretty Horses, there is no direction 4 Mile. A turn on the TV, all kinds of tearing the throat roar filled ears, and sell drugs, and electrical appliances, cosmetics ... ... wait for them to be bought, anything will be able to get all the people on TV yelling dig pockets. I predicted that one day we will eat the rice onto a screen, a scenery.
The size of the Nuggets in this business wants to, can not wait for a fortune overnight, but unfortunately, many people have this piece of the market is full of temptations lose the wife of another soldier off. This is the value which we ponder whether there is a place? Can we look inside some of the law of things? Can we sum up something?
咱 In this initiate through the pinhole watch TV shopping, hope you Tell me what more criticism. Options, management, operations ... ... This is not controllable elements inside too much, I am not alone make also talk about, they just talk about propaganda, Yang army arrogant that: China’s TV shopping to do bad publicity.
TV shopping has committed a serious error big four:
◎ strategy formulation: the
Short-term light and lighter weight long-term plans
Many products on TV a month or two, a few months, six months ... ... disappeared in the outlook of people, followed by looking for new products, to repeat the story started yesterday, so that consumers of products for television shopping very afraid, in the pharmacies where to buy a bottle of medicine to find pharmacies that can go wrong, in the TV shopping to buy products, problem of who to turn to? Consumer TV shopping have a serious distrust.
The problem of ‘root’ Where? I have many friends to do TV shopping options, the heart had not yet begun a two or three months of the Zhizuo intention, according to surveys done 80% of TV shopping, thinks this way, Tell me what to talk ab
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