Chinese-made sports shoes 08 of the puzzled.docVIP

 PAGE \* MERGEFORMAT 6 Chinese-made sports shoes 08 of the puzzled Over the past year, with the 2008 tends to close, the topic has also become popular, especially such as ‘Olympic year reminders hot Sporting Goods Industry’ remarks widely circulated, many companies have high hopes for 2008, and in product development and advertising has invested heavily with the intention of containing large-scale expansion. Specific to the sports shoe 08 of the multi-forecast little pessimistic view. Taiwanese sports writer from the service over the years the position of shoes and apparel companies and put forward their own views, and seek exchanges. Chinese mobile phone industry, a lesson In fact, from a sense that the current situation of China-made shoes a few years ago, is quite similar to the mobile phone market. At that time, many domestic capital optimistic about with cell phones, one after another high-profile, people wishing to share. Toss down a few years, tech, Panda brands dejected delisting, some brands are facing a huge amount of debt and struggling. Inventory of domestic mobile phones commonly used tactic, nothing more than the following: First, open star voice, invited Tony Leung, Andy Lau, Maggie Cheung and other hot popular artists to help out; second is bombarded with television media, Panda Mobile CCTV is more marked in order to win the King been the high-profile; third Pinqiang terminal, the sales point of quantity, Hironobu display and promotional aspects of particular importance. The other is the emphasis on product fashion design, outstanding foreign brand products in relation to the advantages of cost-effective, attempt to inexpensive as an incentive to persuade to buy. In terms of the whole mobile phone market, foreign brands such as Nokia, Samsung, Motorola, Sony Ericsson and so on its feet a few, the market share of the stable and is gradually expanding. And foreign brand every move affected the direction of the mobile phone industry has becom