Close combat Wise W - Fuzhou triple blocking Gome Yongle documentary.docVIP

 PAGE \* MERGEFORMAT 12 Close combat Wise W - Fuzhou triple blocking Gome Yongle documentary Was not long past the ‘World War II in September appliance’ for home appliance retail Fuzhou be regarded as worthy of an unprecedented ‘brutal’ battle. Fuzhou triple appliances battle in this appliance, is not lost corner, and also dealt a heavy blow opponents arrogance, largely to be attributed to ‘full moon and - Mid-Autumn Festival Shopping Carnival’ Activities in the successful planning and implementation of the , as a strategy of full participation in the case team, to share with you of the case, the wise see wisdom, eyes of the beholder. ‘The General Assembly in September appliances war’ from Gome and Yongle Home Appliances also choose September swept south, landing Fuzhou, household appliance market. Gome and Yongle both of which are national household appliances ‘Big Three’ One of the former is from Beijing, has 123 stores across the country a national home appliance chain, specializes in the use of ‘price’ of weapons, known as ‘price of butchers’; the latter from Shanghai by the Shanghai Yongle Home Appliances and Fujian business group set up a joint fleet. ‘Price Butcher’ - the country with the United States ‘north of the rough’ good ‘price war’, it is the ‘price war’ throughout the country have effectively rival the impact of separate ways, wherever they went, to bring ‘avalanche industry price’ can be described as extremely lethal. The Yongle was a trace of the ‘Shanghai’s shrewd merchants’, although also unauthorized use of ‘price war’, but the tactics of ‘steel soft white’ thought-provoking, the service has been fighting a price war with the blend together, is also a danger everywhere. Gome, Yongle in the beach playing in Fuzhou before the momentum of the propaganda war large numbers, overwhelming opening advertising, through various media channels to stimulate the brains of consumers in Fuzhou. Two are ‘pronouncements aspirations’ claims, the consumer