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Color TV industry ‘collapsed’ go?
Since entering in July, ‘prices’ rumors quickly swept through the domestic color TV market. The industry has even been predicted that the second half of the overall flat-panel TV prices will rise! This will be the flat-panel TVs slide down in price since 2005, the first time since the rise.
At present the major brand price increases, mainly through two ways: first, to stop the supply of special models; second is the introduction of new price hikes in disguise. You are now into the Gome and Suning and other home appliances shopping center has been very difficult to see the more than 2,000 yuan for domestic 32-inch LCD TV, made the minimum 32-inch LCD TV prices generally rose to 3,000 yuan, 2,500 yuan higher than in June the lowest bid higher than about 15%. The 40-inch and above large-size LCD TVs rose even more evident.
Last year in November, a long time to launch at a disadvantage in domestic firms ‘low-cost crisis’ raid on flat-panel market, market share rose rapidly to Liucheng. From the ekon the latest statistics show that this figure now stands at 70%. The price increase means that come at risk of losing hard-won market share - if foreign firms do not follow up, the price gap between domestic and foreign plate will be less than 1,000 yuan, foreign investment is likely to take the brand advantage of flat-panel recapture lost market share . Has been a sharp weapon at low prices for the domestic manufacturers to compete, why there is such a perverse act of it? Color TV brands in the domestic prices of collective deliberation behind, but also how the industry has the background and development of a trend?
At present danger and the plane accompanied by the line
Under the financial crisis, the export market doldrums, the domestic has therefore become the main exit of domestic firms. At the same time, the financial crisis to the domestic manufacturers to create a unique opportunity. Has always been to
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