Committed the United States only to earn fees Electrolux brand China a retreat passed.docVIP

 PAGE \* MERGEFORMAT 5 Committed the United States only to earn fees Electrolux brand China a retreat passed Defeated, but unwilling to give up huge business opportunities in China’s home appliance market, Electrolux, finally found a ‘make money not only famous but also’ a good platform. lt;lt;China Enterprise Newsgt;gt; reporter was informed, following the United States in 2009 and air conditioning business to reach the brand exclusive distribution partnership, the recently renewed with Gome on Electrolux air-conditioning, kitchen and living appliances, etc. signed a five-category In the depth of the cooperation agreement, which means that in the future Electrolux air-conditioning in China and all small appliances are only in the United States Group, Gome, Dazhong and Yongle chain of stores to buy. A person familiar with the lt;lt;China Enterprise Newsgt;gt; correspondent, said: ‘Electrolux and the United States signed a strategic cooperation agreement although, in fact, Electrolux will be in China’s air conditioners, small home appliances brand franchise sold to United States to earn a certain brand management fees. In fact, the product design and development, manufacturing, marketing and after-sales service will also be fully entrusted to the United States, eventually became the United States Electrolux will operate independently of a foreign brand. ‘ At the same time, lt;lt;China Enterprise Newsgt;gt; The reporter also learned that for a strategic cooperation with Gome Electrolux air-conditioning business, Electrolux does not provide product advice and after-sales service, while, the United States, will work its packaging become a ‘joint venture brand.’ In this regard, there are anonymous commentator appliances sharply pointed out: ‘on the Electrolux air-conditioning in China, foreign brands are typical of true and false foreign products.’ Over the past few years, the European consumer electronics company Philips has started the computer monitors,