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Dislocation Marketing- return to the essence of marketing
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Dislocation Marketing: return to the essence of marketing
Shi Yuzhu Gold Trader alcohol use is misplaced marketing From EMKT. means, he avoided the liquor operations of the most competitive hotel channel and health care are currently the largest-selling wine bottle wine market, whichever is the most direct understanding of also the most good at the gift market, with its use Melatonin, gold partner to build the Kingdom of the gift, gift giving consumers tired of the visual impact, the new paragraph on the increasing choice of products for consumers. Gold Liquor liquor is neither in the traditional sense, but also the health of non-real wine, put it plainly, Shi Yuzhu is to package them into his gifts the Chinese people out of a new gift only! Cerebral white wine, gold partner marketing for many years, consumers always get this, even if the gift were, I do not fatigue, people who are tired of gifts, liquor market, is updated every year, gift market also needs to be updated, while the Kingdom which started Stejneger gift markets could thus give someone else, just the Chinese wine market, annual health care to more than 30% of the uniform rate of increase, so, anti-flag the health care, with the help of Wal-Mart Wuliangye towards their most areas of expertise, gold wine, so was born.
Analysis Shi Yuzhu choice, regardless of whether they intentionally or unintentionally, at least in the market channels and product choice, he has misplaced marketing, the use of very skilled, and dislocation of its products, channels and distributors dislocation model of dislocation should be worthy of liquor-making industry and health care Wine industry to learn, first gold of wine shipped to do regardless of the eventual success.
We are now mentioned in the misplaced marketing is essentially the difference is that prior to marketing. Apply Song Zhao Benshan Huyou Aunt’s words, do not think that changed a vest up I do not recognize the! The use of misplaced
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