Entertainment marketing million to start the case - new marketing channels.docVIP

 PAGE \* MERGEFORMAT 6 Entertainment marketing million to start the case - new marketing channels For the ‘love Munir’ (a pseudonym), franchising franchise to a statement, is designed to do just founded a new jade jewelry brand in the provincial capital city has developed two stores, but business is not yet open, enhance brand awareness is imminent, but for start-ups can not be too much money into advertising. How to maximize the minimum input of market impact is we have been pursuing a market research and working principles, but also through the brands found that it faces an important market issue is ‘built-like version of the market’ is joining the foundation of development, Let intention to join the brand business have confidence in the market has been inspected and finally the brand’s influence spread throughout the country as far as possible; view of the above considerations, we market the cost of the 10-million budget to plan how to complete these three missions: As Mengniu VI and Super Girl with God, we take full advantage of the new vocal dimension Snow beer experience Zongjing Another very fresh and the activities of ‘Singles Day ‘11 on 11 and 8-minute dating, which in coastal provinces such as Shanghai and Fujian to have a successful experience, very popular, of course, we also carried out related to innovation and market-oriented. Would like to take this opportunity for love Munir winter offensive with a fire. Theme: Love Muni single-Festival object: Urban Fashion single men and women Activities slogan: farewell single, Love At 8 minutes dating Activities slogan: In this slightly sad season, you and I are looking forward to a bit intolerable; in this single night, so we refuse to loneliness, it sounded romantic Nocturne, end their ‘eight-minute dating’! Activities: The first phase, the network preheating stage, the full use of the target groups like the fashion media: 1, website, forums to promote the national portal sites, including Sina, Sohu