Event Marketing- Do not play decent!.docVIP

 PAGE \* MERGEFORMAT 9 Event Marketing: Do not play decent! Muzi Mei physical writers since 2003 began the second half of the rapid whirlwind fame and rely on ‘private diary’ almost overnight fame. However, no one would have thought, ‘Global Financial Crisis’ last went so far as to Henan Shangqiu David rat pharmaceutical 30,000 yuan engage in outright banning of such a trademark sense of humor and end of the year end, rats and pharmaceutical and consulting companies joining together to Muzi Mei ruthless rinse 1 . From a commercial point of view, Muzi Mei accomplishment 2, first, because the first release Muzi Mei ‘left a love letter’ a blog site, one is 30,000 yuan made a national advertising pharmaceutical companies in mice; but blog is inadvertently inserted Liu, Fang Xingdong said Muzi Mei to ‘blog’ concept to the general public, Muzi Mei contributed to the popularity of the concept of blog; while the real through precise planning, not only playing a Muzi Mei, but also for its own propaganda purposes, this rat poison in Henan plant, in fact, become the largest commercial winner Muzi Mei phenomenon. Through careful study, David rat poison Fun ‘Muzi Mei’ trademark events, giving people the biggest revelation is that the spread effect of social news quite a lot of strong, Event Marketing: Play shall not be decent! Leaked: ‘Global Financial Crisis’ trademark has been registered by as condoms, December 23, ‘Global Financial Crisis’ condoms trademark has been registered by news came, the spin only been Sina, 163, TOM, and other famous sites placed on home page, News page, the local influence over the country, reading rates are very high dozens of Metropolitan, reproduced, published one after another evening. It is reported that in mid-December, Beijing, the North-South Link Consulting Co., Ltd. has applied for registration to the State Trademark Bureau ‘Muzi Mei’ trademark, and was successfully accepted. It is reported that condoms in our country according t