From a single point of breaking into the multi-point attack- weak the market breakthrough of the Road.docVIP

 PAGE \* MERGEFORMAT 20 From a single point of breaking into the multi-point attack: weak the market breakthrough of the Road Rival sales of 1.3 million, you are only 10 million sales; rivals in the market the past several years, the brand has established a good foundation, have greater sales, and you just entered, brand and sales are not, these are typically weak market. Simply put is in the regional market, whether it is sales, brand, channel, or teams with competitors far from obvious at a competitive disadvantage. The development of such markets, companies often encounter a strong opponent pressure, lack of funds, dealers do not trust the consumer does not endorse, lack of capacity, and many other teams, the reality of the pressures and difficulties. A significant portion of businesses can not find the correct road to break through the market a long time did not improve, always stagnant sales, competition is not effectively change the situation or, worse, become better ‘half-cooked’, hurt dealers, injury of the terminal, the final loss of the market. ‘From a single point of breaking into the multi-point attack’, will not find the beliefs of those businesses crack the Road. 1, the weak market development of the two common errors 1, Happy Valley enclosure ‘To open up a market of hundreds of thousands more sales’, this is when you hear the counseling process to do a market area manager who spoke up to say. Gnaw a very reasonable, the market is not the empty, empty, rather than let it empty, might as well Xian Pu-point goods, the amount of production points. Thus, many areas of regional operations manager, is the geographical extent of the market, market development, the territory of a number of broad, everywhere to find dealers, everywhere Distribution, just-do-able are the distribution gave it shop, and can not shop tried every means to have come up with point of sales, in general, where there may be sellers of the place must be selling very well. This is