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Full dialysis stores Gate of Life
PAGE \* MERGEFORMAT 12
Full dialysis stores ‘Gate of Life’
In recent years, supermarkets as a rapidly developing and maturing of the retail formats, in the enterprise sales channels occupy an increasingly important role. Whether selling products or enhance the brand image, supermarkets have become a number of international and domestic brands fierce fight for the throne place. Therefore, the hypermarkets are familiar with the operation of the law, knowing into the hypermarkets to grasp the eight key role, as well as how to deal with them, for operational staff, it is very important.
I was in Shanghai, a Japanese-based marketing consulting company to do when the district manager found that the manufacturers are doing into the hypermarkets, when there is more or less a common issue, that is not accurate enough to grasp in this area, work to do not in place. Thus, in talking about their approach is very easy to fall into a passive situation, even if people agree to enter the court, the result is not a bad display of position, is to be a high pressure sales tasks and the need to pay the high admission fees.
So, which of eight hypermarkets into the key role? He (she) were admitted to the manufacturers as well as product sales were played what role and influence?
(A) store, general manager of
Stores, general manager of the supplier’s approach and whether it holds the decision-making power out of appearance, but impersonal, mainly concerned with the overall performance of store brands as well as business data, and as the main basis for decision-making.
So visit them, make sure to house staff at retail outlets, as well as other suppliers of information with the assistance of master general manager of the character, habit and other detailed personal information, as well as the core issue of concern for the general manager ready to negotiating tactics. The talk about talking about should not talk about, do not talk about.
Because of busy stores, general manager o
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