Instant rice market why not warm fire-.docVIP

 PAGE \* MERGEFORMAT 5 Instant rice market why not warm fire? Speaking of instant rice in the food industry is well known to many people, but for domestic consumers, a lot of people probably never heard of, much less seen or tasted the instant rice. In fact, the domestic rice market has been to facilitate a decade, but the market of today, do not brings unexpected surprises and hot, unlike other categories, such as incense Durian milk just a few years, the rapid surge in sales to Jige Yi; such as Wong Lo Kat herbal tea is sweeping the nation a few years on and set off a Red Storm. Instant rice can be said that innovative convenience food category, based on convenience food market size of several hundred million in terms of convenience rice market performance appears to temperature rather than the fire from start to finish, as compared with the instant noodle market, it is worlds apart. First, talk about instant rice, instant noodles will talk about. Bags are packed into the instant noodle market, affordable, available, that is a popular and civilian-oriented, street shops are selling, but only a few years later, Master, have drum surface, only unity. Although rice is also popular and civilian-oriented, well-known in China than people eating rice noodles many people, but in the actual market operation, instant rice can only be into the hypermarkets; shops and medium-sized supermarkets, no reason not to enter, but no one to buy into the future. Even supermarkets into the sales picture is not satisfactory. Therefore, the public, civilian-oriented things that seems to have been put on the cloak of nobility. Second, due to channel constraints, must curb the sales of instant rice. Instant noodles can be done full channel coverage, as long as they can sell local food products, it can be sold, such as the second groups, BCD shops, Internet cafes, hotels, bathrooms, stations, airports, scenic spots, kiosks, etc., can-take-all, it is Obviously the sales of instant noo