New (general) market how to find co-double-edged sword-.doc

 PAGE \* MERGEFORMAT 9 New (general) market how to find co-double-edged sword? In my opinion: New Listing greatest risk lies not only in the number of manufacturers to invest resources because these resources can be controlled at the hands of manufacturers; but rather how to find a new path of cooperation to find a balance manufacturers, distributors interests of double-edged sword! New, for small and medium food enterprises in Guangdong is concerned, is only for packages or to upgrade or improve the quality of taste or from the traditional channels of distribution channels to enter the terminal while the other set package referred to as new, so its technology and processing of artistic content is not high, the market similar products is endless! Dealer tired of: Because of similar products are flooding the retail end approaching the level of no less than the threshold; consumers tired of: delicious product, but it is Tian Tian Ji-based junk food color, affordable, suffering from mouth slander, puts the health of indifferent; natural flavor products, taste in general, but the price remains high, these same groups, consumer groups accounted for only about 10%! Guangdong, a writer in expanding traditional candied products, its product features are: quality, taste first-class product cost is first-class, color in general, in the face of such products, how it opened up a way of existence for products? As everyone knows, New listing first step is to do market research, I visited the Pearl River Delta area of the market and found: The abuse is very high approaching the door of the Wal-Mart shopping plaza, more than a dozen similar brands, SKU number of not less than 50, while the BC Class shop is not exactly their number; cost-effective in the analysis found that: The new upcoming sales than in a class of the brand even higher 0.002 ~ 0.004 yuan / g, higher than so-called excessive product 0.02 ~ 0.05 yuan / g, in the research Products found Outsourcing: Outsourci