Olympic marketing Po custody where-.docVIP

 PAGE \* MERGEFORMAT 9 Olympic marketing ‘Po’ custody where? The ‘treasure’ betting on the athletes Spread use of the typical type of the Olympic Games ‘athletes brand / product’ forms of advertising, with betting on the wrong bet on their own destiny, and bet on whom, through whom the light, such as Nike, the pre-charge of the Liu Xiang, and specifically special for him to do a pair of Nike running shoes, Adidas running shoes to wear the results of wins rival, Nike’s thunder is naturally better than the Adidas Olympic TOP sponsors; Coca-Cola has also bet on the Liu Xiang, had no idea that only the with Liu’s brilliance on the cover of the Pepsi All-Star light entertainment, natural result of Liu Xiang and the best wins, Coca-Cola will charge the most because it has the most advanced sports stars business value assessment system, the most Jiangong Li is that it will not be in sports the highest value when the star sign, but in the ‘best time’ to sign its ‘increasingly high expectations for the course’; and Loncin motorcycle due to charge pairs of Liu Xiang and the ecstasy, Maxima cars for custody of Liu complacent. Because investment is small, Liu Xiang at the Olympics all the price is 30 million, and rose to 8 million after the Games was mad about. Charge of the athletes, there are still many: McDonald’s bet on the Guo Jingjing, Amway bet on the Tian Liang, Coca-Cola bet on the Teng Haibin, Li Ning is always to bet on the team in China to accept the award, but also bet on the Spanish basketball team. In particular, to wear Li Ning, the Spanish ‘enemies’ defeat of the Chinese team to wear Nike, we are depressed, is not the Chinese team did not wear Li Ning, which lost ourselves? And more enterprises in the Olympics commercials they bet wrong, and Shanle Yao, biting teeth, pain of the heart, losing face, feeling very depressed, dust gray face, hastened to withdraw, either transposed version, or shrink the size! Rich and powerful GSM betting on the wrong of t