Outpatient kitchen- the seeds of innovation in health care philosophy.doc

Outpatient kitchen: the seeds of innovation in health care philosophy Medical marketing in the end what they want? Undergone extensive development phase, medical marketing, gradually standardize the market order may seem disoriented, the original ‘boasts specialists, boasting facilities, boasting lower prices’ market started to enter the three-string to his bow a dead end. This departure from the essence of medical ethics and medical ethics mode of operation, after all filled with the stench of Esu, it really works, but not a long time! For the ‘fishing for a vote leave’ and speculators, it is no better shortcut, but determined to success ‘hundred hospitals’ investment in people, may be less optimistic. Community time and again caused great debate in our reflection on a heavy medical marketing, medical marketing, in the end what they want? It is undeniable that our current health care management and medical marketing are still at a relatively low level, the entire health care market commercial color is too strong, operating a lack of big ideas, do not pay attention to a healthy physician-patient relationship, these factors are cyclical, worsening health care market business environment, it is necessary to stop this momentum and make their own hospitals in the market exposed, there must be a new guide thinking, I am going to be summarized in three words, ‘Germany, specifically, the situation’. The so-called virtue, a medical ethics is a sense of social responsibility; the so-called professionals, is a professional, specializing in surgery industry, even in general hospitals should establish its own characteristics specialist; the so-called love, that is, and their patients feelings go beyond a simple business relationship to pay for medical care . Ruijin Hospital’s ‘out the kitchen’ to go is this line will be a creative combination of all operating elements, that is the role of medical education and science, but also reflects the strength of the hospital diabetes