Phone sales in the hotel.docVIP

 PAGE \* MERGEFORMAT 14 Phone sales in the hotel Modern marketing theory, marketing tool in many of the most effective tool to promote sales staff in person. The majority of our hotel’s marketing department have been or are to integrate this theory to marketing practice. But the ‘personal selling’ the meaning is not exactly the same as out of and shops, visits to customers to promote services. Telemarketing, a sales personnel, although with the guests would not even meet each other, but the dialogue is between the direct contact between people, that is, personal selling is an important component. As one of the basic tools of modern life, telephone in our work and life plays an important role. Hotels in advertising, public relations and other fields to pay for the sales and service a large number of daily labor may be due to an employee of a phone call was mishandled and lost the business of sending door; and outgoing telemarketing calls may also be due to the lack of skills can not play the desired effect. Thus, telemarketing techniques should become a hotel sales and marketing personnel and front-line staff on the subject of study. At present, China hotel industry right telemarketing sales the significance of the work is still not pay enough attention. I had a city in Guangdong carried out a hotel phone sales in the sample survey. First of all, I above respectively to three four-star hotel called the hotel said it is preparing to open a meeting of about 150 people need food and beverage, rooms, entertainment, teams, ticketing and other services. A hotel switchboard operator will be calls to the front information desk. Where a lady is very polite, but insisted that such a complex matter, phone not tell, I must go to be able to talk in person to the hotel. Moreover, until the last off the phone, she did not ask My name is not even one who is, company name and telephone number. B Hotel Sales Department 1 Mr. waited four minutes so that I may, after consulting