Price cuts such as Quan sales drop out.doc

 PAGE \* MERGEFORMAT 23 Price cuts such as Quan sales drop out Price cuts, a veritable double-edged sword like promotions. Good down to reach the effect of rapid increase in market share, lower self-inflicted wounds of the poor and enterprises. Long refrigerator is the sound of a well-known refrigerator manufacturing enterprises, in previous years, the quality of communication with their own products in the refrigerator industry, occupied the top positions, but the constant turnover in the enterprise system, the case of the dragon acoustic refrigerator market has been affected from the original the location of boss dropped a third child, the fourth of position, and has been stagnant for the last two years, in order to break this situation sound of refrigerator sales management, Long made the price cuts to enhance the market share in decision-making, so a price reduction tragicomedy staged a ... ... Price reduction on roads under the fog of Long Sheng Hebei market is rare in refrigerator to keep in the national market share of the first market. This position would naturally give rise to those in other regions has been promoted to transcend refrigerator eyeing the market in Hebei. In particular, market share, which ranked second, followed by Company B to heart. Long Sound refrigerator market in Hebei Province has remained the first two years is the key price of 1757 yuan of 191A and 1857 yuan 195B two refrigerators, available from April 2005 has been extremely hot sales in the Hebei region, accounting for the entire sales of 23%. By March 2006, Long sound of refrigerator sales in order to seize the opportunity for rapid promotion season, the market share hit a nice turnaround for us, intending to carry out promotional price cuts. Long Sound refrigerator sales management team to begin the last two years a model for each major competitors of sales each month to analyze the data and found themselves ranked competitors prior to the sale of large capacity fridge 19