Public Sponsor- get rid of the internal obstacles of implementing the strategy.docVIP

 PAGE \* MERGEFORMAT 7 Public Sponsor: get rid of the internal obstacles of implementing the strategy Public relations, marketing as a low-cost means of increasing focus by enterprises, public sponsorship as the main forms of corporate public relations have been domestic and foreign enterprises are widely adopting. However, the same is a public service sponsored by foreign enterprises and Chinese enterprises to implement them, the effect is completely different. Coca-Cola, Procter amp;amp; Gamble and other multinational companies through sponsorship of Project Hope and other public welf