Pulse of the enterprise investment.doc

 PAGE \* MERGEFORMAT 7 Pulse of the enterprise investment Describe the basic situation from your point of view, your company’s investment approach is used to conduct marketing channel construction (the operation of the recruitment of intermediary markets), and also made some achievements, but it is likely to further market expansion have emerged in the work ofIssue . For example, the depth distribution in the market or that the building of distribution channels and end-sales issues, including how to build channels of distribution, terminal development, distribution channels, promotion, termination promotion, aerial advertising and marketing implementation and maintenance of control aspects. Of course, here we should not be blind to conclusions. Let us first in the shortest possible time, as soon as possible a sample of the target market research, but lack the full, detailed (mainly research the target market was referring to those dozen or so better sales and that a dozen or so sales a very bad region, which research targeting dealers in the region as well as the dealer himself or person in charge of their respective teams, consumers, distributors and terminal vendors, etc. The main research content of the execution team dealers and distributors of her own business concepts and integrated capabilities, distribution network construction conditions, terminal Distribution rate, distribution channels and terminals sales promotion, consumer acceptance and do not accept the real cause of the intensity and effects of aerial advertising assessment and market maintenance, etc.), analysis of the dynamic marketing and sales because of the fixed location, identify the problems of the knot disease. Then, the next step, if the market planning and strategy there are problems, you need to adjust as soon as possible; In addition, we are not anti-again from the perspective of implementation of the program-controlled areas or dealer to help look for reasons, the next efforts. In