Reading the marriage of business and culture.doc

 PAGE \* MERGEFORMAT 6 Reading the marriage of business and culture China nowadays there are more and more enterprises begin to give attention to the corporate culture, but due to the deviation of the leaders of understanding, leading many companies to create formality of corporate culture, such as a considerable number of enterprises to summarize a few slogans, each May reading a book, or even to each employee to take an English name, and so on, it is no exaggeration to say that, similar to the officialdom as keen on the rectification campaign, like the wind blowing, but failed to keep the traces addition to inviting jokes and staff resentment, but really can not find cultural inspiration! I think that different companies to carry out their own corporate culture on work should be different, some are creation phase, and some need to be reviewed, concise, perfect for those who have more than 20 years of business, or start expanding multinational business enterprises, but also to careful! I think, for just the creation of enterprises, should be based on their business and operating models, combined with the quality of staff, to establish their own corporate culture, not ambitious, slowly practical to carry out this work, for enterprises with more than 10 years , but also to continue to regularly review and improve, company executives to personally act as a cultural ambassador! For those who start overseas operations, multinational enterprises in different countries, cultures need to conduct in-depth research on the original cultural core given new multi-cultural colors! Cultural differences so as to fill the gap! The following cross-border trip to Lenovo for example, recognizing cultural soft power! A beginning, Lenovo acquisition of IBM PC business after that, the so-called international is sent to various countries of the Chinese people. Later proved that closed Chinese management approach is not feasible from 2005 to 2008, Lenovo Group spent two eithe