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Real estate image packaging techniques (Part Two)
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Real estate image packaging techniques (Part Two)
Second, the internal image of the real estate
Internal image of the real estate, that is actually able to tangible, visible place, must be function of the system development and positioning.
(A) the full utilization of functional block extension of God
When a an estate in a Street, this street and the nearby environment? Need to investigate their feet, please do not use the car on behalf of the foot for the same time, the means to conduct all aspects of the investigation, such as surveys, street interviews, in seminars, Interviewing, etc., should be the function on the whole street touching an overturned.
For example near parks, schools, stadiums, shopping malls, hospitals, car parks and other places how to fully and rationally use, be sure to investigate the difference between day and night, where, for example close to the park is certainly a good place, but the park has an open-air dance hall very bad night ring to the middle of the night in the morning does not shine on the quarrel, which was very suitable for families with children and young people live in older housing units, but more appropriate because it close to exercise.
On the street is concerned, the situation is different for each street, such as regional in nature, transport and human traffic, commercial outlets, public places, other buildings, residential income person’s culture and occupation. How to use the street features may be more easier, it is difficult is how to carry out the reconstruction and extension of functional blocks, in fact this is the function of positioning, market positioning and identity combined effect of positioning.
Due to historical reasons the development of the city with every street in the different states determined by the development of real estate in what appeared to be a lot of people insist on developing high-grade office buildings in the wrong place to develop, the result is not out
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