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Vigilance new traps reproduction of the pain the injury vendors
PAGE \* MERGEFORMAT 24
Vigilance new traps reproduction of the pain the injury vendors
[Introduction]
In January before the accident I received a ‘Sales and Marketing’ magazine Chen Siting editor asked him a letter, hoping the writer’s ‘distributor on the new’ as the core issue, writing a case-based and practical articles. For the theme, editing the teacher also gives a detailed range of topics and frameworks, which include specific ‘special conception’ content requirements and tips are as follows:
1, dealers on a new product to succeed, which means more sales, more profits, and corporate development and growth.
2, but in a period of oversupply of goods, commodities richer, more sub-categories, dealers select new products, the greater the degree of difficulty. Manufacturers size-fits-investment manual, there is no difference between the investment conditions that are often so dazzled dealer, know what to do. As a result, dealers select new products to which manufacturers have to look to the support of more and better services. But these verbal commitments, beautiful piece of paper is impossible to measure the spot.
3, at the same time, dealers in the selection process ignoring him for the viability of new products, or ignore the retailer acceptance of new products, eventually leading to new business failure. Revolving door Side to find products, a revolving door Side for products, distributors have become the most common choice of a new phenomenon. To make matters worse, the endless selection of new products, consumed a lot of useful resources dealers.
4, excellent manufacturers have begun to notice this phenomenon, because such a random choice of dealers, often folded those good product life. While the new products, the overall survival rate is not high, but what manufacturers do not want premature death that their own products. In fact, for dealers, so they do not want their choice of new products not to make money on the early mortality.
Carefully re
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