满足3C行业最新趋势的要求UV新性能-拜耳.pdf

Meeting the demands of the latest trends in 3C 满足3C行业最新趋势的要求 Eco-friendly, efficient flexible UV solutions 环境友好的, 高效及灵活的UV解决方案 Dr. Jane Sum business development plastic coatings APAC June 14, 2011 Agenda Introduction 介绍 议程 Low VOC spray coatings 低VOC喷涂体系 UV curable pre-coated thermoformable films 紫外光固化预涂热成型薄膜 Conclusions 结论 Page 2 •Meeting the demands of the latest trends in 3C • June 14, 2011 Agenda Introduction 介绍 议程 Low VOC spray coatings 低VOC喷涂体系 UV curable pre-coated thermoformable films 紫外光固化预涂热成型薄膜 Conclusions 结论 Page 3 •Meeting the demands of the latest trends in 3C • June 14, 2011 What Are 3C Applications? 什么是3C应用？ Computer 计算机 Communication Consumer electronic 通讯 电子消费品 Page 4 •Meeting the demands of the latest trends in 3C • June 14, 2011 3C Market 3C市场情况  Brand design fashion are key market drivers 品牌和时尚是主要的两大主导因素  Relatively short product life cycles → frequent change in design and materials 相对较短的产品周期→ 产品设计和材料的不断变化  Differentiation by introducing additional features and functionalities, incl. novel coatings 引入额外的特征和功能来个性化，包括新颖涂料  Highly competitive market 竞争激烈  Relocation production to lower cost regions 生产转移至低成本区域  China is largest volume producer 中国成为最大的生产国 UV coatings are penetrating this cost sensitive market  increased productivity 紫外光固化涂料正进入这个成本敏感市场 提高生产率 Page 5 •Meeting the demands of the latest trends in 3C • June 14, 2011 3C Market Trends 3C市场发展趋势  Development of GREEN solutions decreasing VOC in UV coating formulations 研发绿色环保UV涂料体系  High solid formulations 高固含体系