Cities of Nanjing and Xuzhou media literacy survey on the status of university students.docVIP

下载本文档

4
0
约2.37万字
约 27页
2017-05-13 发布于浙江
举报
版权申诉

Cities of Nanjing and Xuzhou media literacy survey on the status of university students.doc

1、本文档共27页，可阅读全部内容。
2、原创力文档（book118）网站文档一经付费（服务费），不意味着购买了该文档的版权，仅供个人/单位学习、研究之用，不得用于商业用途，未经授权，严禁复制、发行、汇编、翻译或者网络传播等，侵权必究。
3、本站所有内容均由合作方或网友上传，本站不对文档的完整性、权威性及其观点立场正确性做任何保证或承诺！文档内容仅供研究参考，付费前请自行鉴别。如您付费，意味着您自己接受本站规则且自行承担风险，本站不退款、不进行额外附加服务；查看《如何避免下载的几个坑》。如果您已付费下载过本站文档，您可以点击这里二次下载。
4、如文档侵犯商业秘密、侵犯著作权、侵犯人身权等，请点击“版权申诉”（推荐），也可以打举报电话：400-050-0827(电话支持时间：9:00-18:30)。
5、该文档为VIP文档，如果想要下载，成为VIP会员后，下载免费。
6、成为VIP后，下载本文档将扣除1次下载权益。下载后，不支持退款、换文档。如有疑问请联系我们。
7、成为VIP后，您将拥有八大权益，权益包括：VIP文档下载权益、阅读免打扰、文档格式转换、高级专利检索、专属身份标志、高级客服、多端互通、版权登记。
8、VIP文档为合作方或网友上传，每下载1次，网站将根据用户上传文档的质量评分、类型等，对文档贡献者给予高额补贴、流量扶持。如果你也想贡献VIP文档。上传文档

Cities of Nanjing and Xuzhou media literacy survey on the status of university students

Cities of Nanjing and Xuzhou media literacy survey on the status of university students [Abstract] author through the two cities of Nanjing and Xuzhou knowledge of students in the media, the media construction features, objectivity, media type and language, mass communication process and popular culture, media effects, several aspects of the media, cognitive and found : Most college students already have a certain degree of media literacy foundation, but basically in the spontaneous state; different college students in developed cities, due to the different behavior of the media exposure also produced a certain degree of media literacy differences. [Keywords:] Media Literacy; mass; media effects Abstract: According to a survey carried out in Nanjing and Xuzhou colleges, the paper analyzes and evaluates the status quo of the college students’ media literacy and the differences in the two cities from the following aspects: common knowledge and the construction feature of mass media , objectivity of information, media genres and media language, mass communication process, mass culture, and media effects. Itmainly finds out that more than half of the students are media literate but basically in a state of spontaneity, and students in differently developed cities display some differences in their media literacy because of different media exposure. Keywords:: media literacy; mass communication; media effect A research background and research methods The information age, mass media is becoming a basic way for people to acquire knowledge, but at the same time, mass communication has also brought a series of social problems, especially in the 20th century, 30 years later, to film and television, led by the result of mass media popular culture to traditional social life and a great impact. It is against this background, Western scholars put forward the real-time media literacy (media literacy, has also been translated as a medium cognitive ability) this