麦当劳的企业文化--英语作业.docxVIP

McDonalds corporate cultureMcDonalds?corporate culture of?　　McDonalds corporate culture is a family-happy culture, emphasizing the impact of gay culture, amiable uncle McDonalds golden arches, clean restaurant, smiling staff, McDonalds anywhere distribute coupons and other consumer who can see outside McDonalds culture, McDonalds founderRay Kroc?believed that fast-food chains to succeed, we must adhere to uniform standards, and consistently implemented.Composition1, Q, S, C + V Spirit: that is, quality, good service, a clean environment, to provide customers with more valuable food.?　　2, McDonalds style: the customer first; efficient, fast; harsh management.?　　3, McDonalds?marketing strategy?: Ronald McDonald; affection; chain; Zhirenshanren.?　　McDonalds corporate culture is a family-happy culture.?McDonalds new cultural imperialism comment was staged in China, emphasizing its impact on gay culture, and even McDonalds said the country will not enter the war.?Whether management level with each other to call each other names all together between McDonalds colleagues feel very relaxed, like a family.?Employees at work okay to make mistakes, as long as you are not a serious violation of the policies and regulations of the company, McDonalds will not fire you.?People that use, everyone has strengths, McDonalds has been advocating for people deserve the public, promote the sharing of experience rather than hypertension.?McDonalds does not depend mainly on the movement of persons and staff training to address the problem of development and improvement, the companys annual training costs only amounted to more than 1000 yuan.?Employees into the McDonalds family say they have changed, things more organized and more easygoing.　　　McDonalds headquarters is located in Oak Illinois town, where the U.S. company president Jack - Green Buck and international president James - Kent Lubo leading this multi-billion dollar international company assets.McDonalds is the worlds largest rest