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Doctoring Sales长难句课件
雅思长难句剑6-Doctoring sales;1. But on any given day, what Schaefer can offer is typical for todays drugs rep --- a car trunk full of promotional gifts and gadgets, a budget that could buy lunches and dinners for a small country, hundreds of free drug samples and the freedom to give a physician $200 to prescribe her new product to the next six patients who fit the drugs profile.;1. But on any given day, what Schaefer can offer is typical for todays drugs rep
--- ①a car trunk full of promotional gifts and gadgets,
②a budget that could buy lunches and dinners for a small country,
③hundreds of free drug samples and
④the freedom to give a physician $200 to prescribe her new product to the next six patients who fit the drugs profile.
但是通常, 沙佛所能提供的只是当今的医药代表一般能够提供的东西 --- 一车厢用于促销的礼物和小玩意,能支付一个小地区买午餐和晚餐的预算,数百个药物免费试用品,并可以支付给医生200美元;2. They work in an industry highly criticized for its sales and marketing practices, but find themselves in the middle of the age-old chicken-or-egg question --- businesses wont use strategies that dont work, so are doctors to blame for the escalating extravagance of pharmaceutical marketing? Or is it the industrys responsibility to decide the boundaries?;2. They work in an industry highly criticized for its sales and marketing practices, but find themselves in the middle of the age-old chicken-or-egg question --- businesses wont use strategies that dont work,
so are doctors to blame for the escalating extravagance of pharmaceutical marketing?
Or is it the industrys responsibility to decide the boundaries?
他们从事因销售和营销方式备受批评的行业,却发现自己陷于一个蛋生鸡、鸡生蛋的老问题中 --- 商业不会采取没有效用的策略,那么医生是否应该为药品销售的过度铺张受到谴责呢?抑或是划定界限的责任应该由制药行业承担?;3. The explosion in the sheer number of salespeople in the field---and the amount of funding used to promote their causes---forces close examination of the pressures, influences and relationships between drug reps and doctors.;3. The explosion in the sheer number of salespeople in the field-and the amount of funding used to promote their cau
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