新职业英语第二册.pptVIP

Warm-2-Notes Sample L-4-Script Task 4 Script Listening Speaking 声音 L-Task 5-1 Task 5 Listen to the passage twice and fill in the blanks with what you hear. Listening Speaking According to the Center for Exhibit Industry Research, the majority of trade fair attendees are decision makers or influencers who plan to make a purchase. Following are the guidelines to help make sure one is ready to _______________. Avoid soft sells and be engaging: Trade fairs require a hard-sell approach. When attendees show interest in your booth, approach them immediately. Present your professionalism and willingness to help and avoid greetings like “Can I help you”. Instead, ______________________—“What information can I tell you about our new heating system?” Watch your manners: Don’t sit down. Don’t eat, drink, or smoke at the booth. Never leave your booth unattended. Don’t spend time chatting with colleagues instead of ________________________. sell effectively ask a direct question focusing on customers 声音 L-Task 5-2 Qualify prospects quickly: The first thing you should do once you meet someone new is to find out who they are and where they’re located. You can find this information out by requesting ________________. Ask lots of questions: Engage a prospect by asking open-ended questions—ones that require more than a yes or no answer. This will help you determine their needs and interests. Keep good records: Write down all the relevant information about a prospect on a “lead card” which contains his or her needs, interests, _________________. Use this card for your post-show follow-up when you return to the office. Listening Speaking a business card budget and timing 声音 Writing Writing Task 1 Task 2 Task 3 W-Task-1 Writing Task 1 Look at the following advertisements and discuss the questions below with your partner. Q1 Q2 W-1-Q1 Writing What does each advertisement sell? Sample