企业外部竞争的治理计谋（国外英文资料）.docVIP

企业内部竞争的管理策略（国外英文资料） So top executives must monitor and evaluate internal competition to determine whether internal competition is allowed. Competition within the enterprise management process as shown in figure 1, which based on the choice of technology or product of two or more appear to start at the same time, the top managers to make a choice. The process may be too short to be eliminated when internal competition is emerging. It could also last a long time, such as the competition between Internet Banks and traditional savings. There are two key issues that need to be addressed in the management process of intra-enterprise competition. First, the criterion for the coexistence or elimination of internal competition; Second, how to manage it. To answer these questions, we can divide internal competition into two basic types: internal competition between technology and internal competition between products. The internal competition of technology refers to the competition between the technology or the concept within the enterprise, especially the product development process. Inter-product competition refers to the competition between product lines and product lines of the same customers in the market. Between the biggest difference is that the former usually determined by competition winner enterprise executives, product internal competition between the winner is chosen by the market of customers, then decided by the enterprise top managers are coexistence or merger or eliminated. Their differences are shown in figure 2. The form and management of internal competition brought by technology By the technology of internal competition, usually because multiple departments independently of each other using similar technology to product development and cause, in this case, top managers should be found as soon as possible, actively coordinate, avoid duplication of investment. Such as hewlett-packard (HP) in 1988, the companys executives know there are two departments in d