企业文化对战略管理的双向作用（国外英文资料）.docVIP

企业文化对战略管理的双向作用（国外英文资料） culture management culture management The enterprise culture QIYE WEN HUA W. Corporate culture is strategic management A two-way role wen Liu yuanli is yellow and yellow The development of the enterprise, just outside The power of the enterprise is difficult to sustain the competition of the enterprise Along with the The advantages of various soft power Emerge. Everyone is emphasizing the corporate culture Strengthen the construction of core culture for the representative of soft power We cant ignore an important link, That is the combination of corporate culture and corporate strategy management. What does corporate culture do to strategic implementation How do you reconcile the relationship between them What is the attitude towards culture and strategic management? One, through the diamond model Understand the corporate culture Relationship between strategic management Strategic management refers to the enterprises determination of its mission, root Set up the enterprise according to the organizations external environment and internal conditions Strategic objectives to ensure the right implementation and implementation of the objectives It is now planned and relies on the ability of the enterprise to do so Design and decision making, and implementation A dynamic management process that is controlled in the process. war Michael porter, a management guru, thinks it is The strategic management must have five key points: independence Value orientation, the value that is carefully designed for the customer Chains, clear trade-offs, interactivity, persistence. There are many different definitions of corporate culture Families have their own words, borrowed from the Chinese scholar wei jie In corporate culture: the life of the enterprise In this way, we summarize the definition of corporate culture Culture is the value of practice and practice The idea, in other words, is that the enterprise embraces and advocates and is in The values that are trul